Starting your own business can be so exciting! You’re taking that leap. Leaving that 9-5 job. Leaving that shitty boss. And deciding to create a life that you get tears of joy waking up to everyday. But the reality of it is – not all things business are glamorous. What people don’t see is how overwhelming and time consuming it is. You’re not working 5 days a week, you’re working almost 7. Sometimes you can’t even shut the laptop at 5pm because you have content that needs to be posted the next day, or emails that you haven’t responded to yet.
But the beauty of it is – if you’re here reading this. I was, and still am, in your shoes. I’m human. I stay up late because of an email I forgot to send off. Or I wake up early because I realized I never scheduled out my Instagram post for the day. It’s. ALOT.
And even though there are highs and lows, there are a few things you need that can make the lows a little less stressful.
There are tons of platforms that can help you save time and energy and I’m here to tell you my own top 5. And no matter what your business is, this applies to you.
So let’s jump in!
But here’s where the magic of ‘Planoly’ comes in. Planoly is a scheduling app that allows you to schedule out your posts in advance. So on Sunday when you’re getting ready for the week you can go into Planoly and put up all your posts with their captions, hashtags and then the day and time you want it to post. It’s freaking amazing and will save you SO MUCH TIME AND FRUSTRATIONS.
What I like to do is take part of my Friday to write out and create my next week of content and captions and then on Sunday I take an hour out of my day to schedule them out. So for that upcoming week you already know you’ll be showing up daily on the gram and can therefore focus on talking on your stories or doing related things.
2. And speaking of creating content, where the hell do you even do that!? Not everyone knows Adobe applications and not everyone got their Bachelors in Graphic Design. Creating content that actually catches my target audience’s eyes seems nearly impossible.
This application might hands down be the only app you’ll ever need. That’s dramatic, but I sort of mean it?
I honestly advise you to open up another tab right now and get yourself an account because guess what – ITS FREEEEE. And not the kind of free where you sign up and have access to 3 things. This is the kind of free that feels like you’re stealing LOL. You have access to hundreds of pre-made templates for all sorts of social media platforms. They have proposals, presentations, Instagram posts, Instagram Reels, etc.
You also have access to: stock photos, fonts, backgrounds, elements, YOU NAME IT.
They make it so easy to create amazing graphics that you can download in any format you wish.
So GO GO GO.
3. This next application is hands down the best email marketing application I’ve ever seen. Do you have email marketing? No? Well, after today you might wanna change that. Email marketing is the ability to grow your email list and in return give those people something valuable. When people sign up for your email list that means they are interested in what you have to offer. Email marketing also means you can send updates, blog posts, etc. to their emails and basically remind them of how awesome you are. It creates a connection on a more personal level between you and the person who’s email you have.
So I welcome you, Flodesk.
Flodesk is the most integrated, advanced and easy to use email marketing platform there is. It comes with tons of stunning email templates to send out to clients. You can attach links, logos, photos, pictures, PDF downloads and so on into your emails allowing these potential clients to engage with you and get to know you better.
And the best part is you barely have to touch a button. WHAT?!
Flodesk allows its users to create something called a “workflow” which means that you can schedule out automated emails when people sign up for your “freebie” or “pop up.” So once you go in and set a trigger for whenever someone gives you their email, Flodesk does the back end work for you.
Check out my own freebie for my pop up, here!
And the same thing goes for any other emails you want to send out. This almost works like Planoly where you can schedule out “things” advance so you don’t have to worry about it down the road.
So there you have it, fellas! I am all for the ‘work smarter not harder’ work ethic, especially when starting a business. Let’s be real, you have so much back-end bullshit to worry about and these are powerful tools can help you save time, grow and MAKE THAT MONEYYYY.